Every job has the potential to be the worst or the best job in the world – and especially in a high-stress industry like real estate. So we had a think – what are the keys to making this the best job in the world?
- Special features
As a realtor or mortgage broker, it’s obvious that there is a unique selling point to be found in every house – but, a lot of houses are just very similar, and can start to melt into one. You can use the same phrases, the same jokes, the same script to sell each one, and although the satisfaction of closing a deal is always fantastic it can get a little repetitive. That’s why it’s so exciting to come across a house that has a special feature like a Vuelift that makes it stand out from the rest – it makes an amazing talking point and it can even be what a sale hinges on!
- An effective management system
It doesn’t matter how sharp your mind is, how great your customer service skills, how encyclopedic your knowledge of your listing or financing options is – the job goes from smooth to a nightmare when you’re scrambling around trying to manage all your different client relationships separately. Emails get lost, wires get crossed, mistakes get made. But an efficient Mortgage crm to manage these relationships all in one palace for you makes the rest of the job go a whole lot easier by keeping all those different strands separate for you, so you can focus on what matters. It’s like having a really good assistant, but it’s inside the computer and it never drops the ball.
- Just the right number of listings
No one likes feeling like they’ve got gaps in their time; you end up wandering around at a loss for what to do and feeling a little like a spare part. On the other hand, no one likes to be running around like a headless chicken either, too rushed off their feet to stop and think about what they’re doing – nothing gets done to the quality it should, and you end each day frazzled and stressed. There’s a sweet spot right in the middle, where all your time is filled with different listings you’re chipping away at selling, but you’re not overwhelmed. Those are the times you really enjoy!
- Houses in amazing locations
It’s been said before and it’s worth saying again: location, location, location. A lackluster house in a fantastic location will still sell – a fantastic house in a lackluster location will sit on the books for months. When the stars align and you get a listing with a perfect location, you just know that house is going to be a pleasure to manage and sell.
If you can hit these four nails on the head, you’ll be well on your way to consistently enjoying your work day and unlocking a professional potential you didn’t know you had!